Tag: social strategy

An Open Letter to Community Managers Working on Facebook Pages for Brands

Dear Community Managers, It’s a rough time to be working in the trenches of Facebook. We’ve seen major changes unleashed on organic reach. Fans of your Page that love the product and/or service aren’t seeing organic content….unless your brands cough up some dough, of course.

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Applying Adaptive Responsive Design to eCommerce Architecture

Planning an eCommerce Architecture with sound Adaptive/Responsive strategy is critical to the experience of every online shopper. Based on our experience today, more than 20% of customers are using mobile devices (smart phones, mini or full size tablets) to shop on commerce websites. As mobile devices get larger with better resolution and faster processors, this […]

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