Tag: organic

Users get up to speed with 60-second video on Instagram

Instagram launched video in the Summer of 2013, seemingly in reaction to Twitter-backed upstart Vine, which used 6-second videos as content in its social app. Though some marketers seemed to struggle in activating that channel, MRY saw success with Visa’s #GoInSix campaign and a subsequent Winter Olympics activation. However, nearly three years later, Instagram will […]

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