Tag: Advertising

Hey Hey Ho Ho, Twitter Users Block Ads To Fight Alex Jones – Do Not Read Until Monday

We know you might be struggling a bit, so don’t worry about this just now and Do Not Read Until Monday.   Vote with your .CSV file: Popular movement blocking advertisers shifts Twitter sentiment on InfoWars (probably) My ages-long dream of not having to think about Alex Jones did not become a reality this week, […]

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Snapchat’s ad update will get wallets open, but still has some way to go

The social sphere got a good shake yesterday as Snapchat, tipped as digital’s Next Big Thing for the past couple years, announced expansive new ad capabilities. And while its updates should help stock its coffers, there’s still some questions surrounding the platform that could keep marketers hesitant. First, though: OMG ADS ON SNAPCHAT YOU GUYS […]

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Users get up to speed with 60-second video on Instagram

Instagram launched video in the Summer of 2013, seemingly in reaction to Twitter-backed upstart Vine, which used 6-second videos as content in its social app. Though some marketers seemed to struggle in activating that channel, MRY saw success with Visa’s #GoInSix campaign and a subsequent Winter Olympics activation. However, nearly three years later, Instagram will […]

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Instagram algorithm marks an end of innocence

Instagram is nearly all grown up. With its announcement March 16 it would be deploying an algorithm to sort content feeds on the platform, it took a big step toward full maturation. And, despite user outcry, it’s not one it’s likely to avoid – or one astute observers did not anticipate. Rather, it’s using strategies […]

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