TV, Games, News …and a credit card? Apple goes bananas with latest yield
I could have wrote a bunch of a-peeling teasers, but let’s just pro-seed to the core of the newsletter … Do Not Read pUntil Monday.
Oh yeah, Apple did a thing.
You’d be forgiven for forgetting Apple had a large press conference this week, making multiple announcements across a number of new business offerings. Between the saturation of the streaming video market (seriously, CHICKEN SOUP FOR THE SOUL now has a service) and the omission of details for Apple TV+, it was all a bit lackluster.
Maybe the most interesting announcement, based purely on WTF factor, was the Apple Card, a new credit card in collaboration with Goldman Sachs. From what we know, this hard-left into financial services integrates tightly with Apple Cash (Cook & Co.’s Venmo equivalent), Wallet and, naturally, Apple Pay. Users will allegedly be able to see benefits like cash back deposited daily to their accounts, and apparently there’s no late fees. So definitely ‘Think Different’.
But why? Recalling a favorite buzzword of yesteryear – frictionless money management and payment may be enough to lure some to the Apple ecosystem, and could definitely keep potential defectors aboard the mothership. (I’m ready to ride out iOS at least until Apple Pay works on the subway FWIW.)
As for the TV offering – and Apple’s video game streaming offering, Arcade – hard details are pretty scant. We know to expect a fall arrival, and that Apple’s sinking billions into content. That was clear through appearances by Oprah, JJ Abrams and that guy who less than a month ago belittled streaming video as a whole.
The content looks good, but maybe the single biggest question – how much does it cost? – remains a mystery. Same with Arcade, its curated gaming service featuring exclusive free of ads and in-app purchases.
Rounding out the announcements was Apple News+, another nail in the coffin of traditional journalism – but at least we know it costs $9.99/month.
One thing’s certain – it’s come a long way.
Lyft is all grown up now
Ride-hailing/-sharing/-whatevering app/company/service Lyft is now a publicly traded company, but it also had a weird rollercoaster of a week. Drivers went on strike. Uber made a big acquisition showcasing its global strategy and rolled out a Ride Pass to 16 new cities.
Lyft also announced driver incentives, such as banking and debit cards, plus unveiled its own service garages.
Odds + The End
- Hate those floating billboards in New York waterways? You’re not the only one.
- Facebook pulled over 2,500 fake accounts, from Russia, Iran and other countries.
- Then it pulled over 200 in the Philippines.
- Yes, it’s still struggling to control misinformation.
- You can now create events on Google Maps for some reason.
- Spotify’s replacing some human-curated playlists with algorithmically dictated choices.
- Fast forward through Instagram videos? Sure. Now if there were only a way to skip past all the sponsored finfluencer posts.
- OP is making siiiiick money: Reddit could make $100 million this year.
- Users can now get friendly on Twitch with Squad Streams. Then hey maybe they can play free Switch Online.
- …Which may be played through two new devices this year.
- Elsewhere in, uh, esports, Philly may be getting a 3,500-cap gaming arena.
- Grindr is a national security risk.
- TikTok isn’t, yet, and it’s just gobbled up GeoGif, which could indicate some Snap-style advertising intentions.
- Speaking of Snap, it has a literal sister app, in that it’s run by Caroline Spiegel. Also, it’s porn.
- If you think changing your birthdate on Twitter has any influence on site design, you deserve this.
- Oh but it’s new darker Dark Mode is totally real.
- Twitter’s own prank, with power user Matt Navarra, may have gone too far.
- Microsoft cancelled April Fool’s.
- March 30, 2019