Month: February 2016

Will Facebook Reactions Actually Benefit Brands?

TL;DR: Yes, but not to the extent you’d like them to (yet). Facebook sent shockwaves with its plan to do away with a single ‘like’ button, augmenting it with five additional ways to engage posts. Meet ‘Reactions’: First and foremost, of course, this feature benefits users – followed quickly by Facebook. Users now have more […]

Continue Reading >

Where to Find MRY and SMG During MWC

MRY is heading to Barcelona this week for Mobile World Congress. You can catch our CMO David Berkowitz speaking at Mobile Media Summit on the session “The Mobile Ad Tech Stack is Set—So Let’s Get Creative” taking place Monday at 2pm. You can also see when our colleagues from Starcom Mediavest Group are speaking. Presenters […]

Continue Reading >